Certified Collision Group has hired longtime industry veteran Liz Stein as its North American strategic initiatives vice president.

Stein took on the new role July 1. Her former role was in market adoption for advanced repair technologies at OEConnection (OEC).

CCG says Stein has more than 20 years of experience in executive management of collision repair networks, and most recently, helping launch an electronic repair planning platform for the collision repair industry.

Stein currently serves as president of the Women’s Industry Network (WIN) whose goal is to elevate, attract, develop, and advance women in the collision repair industry. She is also co-chair of the Collision Industry Conference (CIC) OEM Industry Relations Committee.

Throughout her career, Stein has consistently demonstrated the ability to communicate, develop, and execute initiatives that deliver positive results for all stakeholders in the industry, CCG said in a news release.

Stein helped launch Fiat Chrysler Automobiles, Ford, Nissan, Kia, and Hyundai certifications while at Assured Performance and helped emphasize the importance and validity of OEM-certified collision repair centers. She assisted the team at OEC in launching the electronic repair planning platform RepairLogic and was instrumental in helping them bring the platform to market, according to the release.

“I look forward to joining the team at Certified Collision Group,” Stein said, in the release. “I have long admired the CCG company and team and could not pass up on the opportunity to join the organization. My passion is serving the collision repair shops who, every day, are working in extenuating circumstances to deliver safe and properly repaired vehicles to consumers. CCG shops are some of the most admired collision repairers in our industry. I look forward to being on the team and continuing to help build on CCG’s successful legacy of best-in-class performers.”

Michelle Sullivan, CEO of CCG, said the company is thrilled to welcome Stein to the team.

“Her dedication and commitment to the industry is inspiring,” Sullivan said, in the release. “Her expertise, relationships, and strong understanding of industry dynamics will bring valuable insight to CCG. We look forward to her leadership and innovative mindset as we deliver additional value and programs to our affiliates and partners.”

Next week, during CIC’s July 10 meeting, Stein will moderate a panel discussion entitled, “Post Post Repair Inspection: What Lessons Stakeholders Can Address.”

Panelists will give an overview from the perspectives of a consumer, an OEM, a shop owner, and an industry association on how the collision repair experience is elevated. The discussion is a follow-up to a presentation given at the January CIC meeting on a study of 26 improperly repaired vehicles.

From the study, the CIC Industry Relations Committee found that 90% of the vehicles were totaled after an independent post-repair inspection, and nearly 50% had significant frame damage. 

A consumer, whose vehicle is in the continued study, will share how it impacted them.

Images

Featured image: Liz Stein/Certified Collision Group